There has been yet another Google algorithm update drop today. It’s probably not Page Experience quite yet, since currently the Semrush score is only around 6.5.
Also, we haven’t seen any major announcements regarding an official release of the Page Experience update (although we do have confirmation that it’s being released mid-June).
Industry chatter is also up, indicating that there are serious fluctuations in traffic and rankings across several industries.
The following includes the industry chatter over on WebmasterWorld.com:
My most important keyword dropped from 3rd position to 5th page on monday the 7th of July. I have read that some websites have had issues since sunday when google started updating a new user experience core algorithm.
Only the most important keyword dropped. However, it has been 3rd or 4th every day since that for a few hours but mainly on the fifth page. Even when I launched my website, i wasnt that low in google.
It only applies to my own country (where all the customers are) but if I check for any other country’s google results, I am still in the top 3. This could be something else but I suspect it is due to the new core update by Google.
My website is mobile friendly, I have always 98-100 page speed score on both mobile and desktop. I have tried to do everything and spent 10h a day trying to find out what is the matter but nothing happens.
I am out of business if I cant fix this. Any ideas what and how I should fix it? Also, any tools I could measure user experience ?
Hello Jariuusit and Welcome to WebmasterWorld [webmasterworld.com]
I hope that the July date you mentioned is a typo and that we are talking about a time period of a few days and not since July last year.
Are you seeing changes within your GSC account? If nothing has changed on your site and there are no messages in GSC I would say it appears that the update has upset the smooth path you had and until Google sorts through the sites you may need to be patient. The worst thing to do is to panic and begin making changes until this has time to settle.
One thing yo can do is to visit the sites that have moved up in the results and see how they differ form the UX on your site. I would not jump to make changes based on what you see now as it has not settled yet. It may self-correct. IF it does not, then researching differences can help you think of what might be better.
I realize it does nothing to help, but millions of others are in the same position right now. Avoid big changes during this flux.
Thank you for your reply. Yes I actually meant June update from last week 🙂
Yes I can see the drop also from Google search concole account for some keywords. Any ideas how long I should wait before trying to make any changes?
I’m detecting a pattern during the day. I get a good surge of business early in the morning then next to zilch until late evening. The reason is googlespam. They regulate what comes to them and what they take for themselves by the number and size of ads and amount of junk they load onto the results. The more traffic they get the more they bury genuine web sites.
Nearly all my business is now coming from desktop. The mobile SERPs contain so much rubbish at the top that organic results haven’t a chance.
Next big hit yesterday. Another 50% cut off.
And it seems that all we lost from google is now coming via amazon.
Something started churning in the background yesterday. In my humble opinion, a new ranking factor was introduced or an existing signal was upped a few notches.
Still dropping… some foreign sites above me now. How much more bleeding is expected?
In my niche (Jobs and Careers). I track around 10 competitors, 2 of which are the mega players. 8 of us are all down with this update, while the 2 industry leaders are up.
From my end, and some of the posts I’ve skimmed through, this update really benefited websites with a ton of authority.
exactly same thing here 😐
No Confirmation From Google Yet
So far, there has been no confirmation from Google on any potential algorithm updates.
While there have been traffic and ranking fluctuations, and plenty of speculation, time will tell exactly what today’s update means.
As always, we will continue to keep you updated as we learn more.