Google may be a tech industry colossus (the kraken of search engines does have a certain ring to it), but even its most robust algorithms aren’t perfect. Mistakes are made,…
SEO
Say Cheese: Image Optimization for Accessibility and Performance
Savvy Google Search Tips for Spot-On Results
How to Optimize Google My Business for Peak Performance
Use the Canonical Tag to Boost Traffic and Authority
Optimize for Featured Snippets to Earn Rankings, Visibility and Authority
How to Make a Custom 404 Page
Think of the last time you couldn’t find your keys. You probably felt annoyed and unsure what to do next. That’s the effect a poorly designed 404 page can have…
13 Easy Ways to Improve Page Speed
Crafting Internal Links That Keep Readers Clicking