One SEO professional was concerned about their page title length. They are publishing approximately 20 articles per day.
As they were optimizing for Search Engines, they explained to those in charge that the page titles must be limited to 65 characters. Those in charge were very upset.
In their opinion, they believed news should have a longer title, and a good title.
The SEO pro explained that after struggling with them, they searched the web and could not find a conclusive answer to this issue.
Their main question is: is page title length a ranking factor, and how long should the page title be?
John explained that no, Google has no recommendation for page title length. His recommendation is to identify how much space you have from your side, and work with this in terms of page title optimization. This is a valid approach.
Google, however, doesn’t care about page title length in terms of page ranking. This is more of a user experience thing.
This happens at approximately the 02:57 mark in the video.