In the latest episode of Ask an SEO, Brian Harnish talks about the difference between the HTTP and HTTPS protocols.
This happens at approximately the 00:00:14 mark in the video.
Episode 26 Transcript
Brian Harnish 0:14
Hello, and welcome to Ask an SEO episode 26. Before we get started today, I just wanted to take a moment and say to our Ukrainian friends, allies and acquaintances that we support you. We stand in solidarity with you. And we cannot imagine everything you’re going through right now. And our hearts go out to you.
Okay, for episode 26 today the question is: what is the difference between HTTP and HTTPS? Alright, well, HTTP stands for Hypertext Transfer Protocol. This is the standard protocol that is used when any page is transferred over the world wide web. And does happen when it is transferred between the server and the client, which is you.
With HTTPS, that is the secure version of hypertext transfer protocol. And so what happened is that, by default, HTTP is not secure. Any data that is processed by the page can be seen by prying eyes, and people with nefarious intentions, such as hackers, now with a secure implementation with an SSL certificate, which is what’s required to get the HTTPS in your web browser right now.
Well, what happens is that this acts as an encryption device, on the actual page, so it will keep any data that you want hidden from prying eyes as a result. So Google also does have a relatively minor preference for HTTPS websites overall, too.
So in general, we’d always recommend using an HTTPS secure protocol whenever you’re creating a website, simply because the benefits of having one far outweigh not having it.
Alright, that’s it for today to Ask an SEO episode 26. Please be sure to like and subscribe to our YouTube channel for a brand new episode every week.
This is Brian Harnish, signing off. Have a great day!!