Google really dislikes duplicate content. So much so, that they have an entire section of their web developer’s guide dedicated to the topic.
Their guidelines state that the following is considered duplicate content. It is important to note that for the majority of situations, Google explains that a filter is what exists, not a penalty. There are still many SEO professionals who refer to duplicate content issues as a duplicate content penalty, which is not quite accurate.
In this video, we dive deep into these guidelines and figure out the best ways to deal with some of the most common situations involving duplicate content.
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You can also read the transcript below.